E-cigarette giant Juul suspends sales of all fruity flavors ahead of alarming US ban

Juul announced recently to immediately suspend the sales of the most popular fruity flavors E-cigarette ahead of a Trump administration course of action that is projected to remove all flavored e-cigarettes from the market. Last year, Juul completely stopped selling these fruity flavored e-cigarettes in retail stores in the course of pressure from the Food and Drug Administration.

Consumers could only get flavors like mango, creme, cucumber, fruit, only on its age-restricted website. Trump government officials that they would remove all flavored pods, which includes menthol and mint, leaving only tobacco flavored e-cigarettes in the market. Juul said it would continue selling its mint and menthol nicotine pods in the meantime. The company further added that its new rule is effective immediately. “We continue to review our practices and policies in advance of FDA’s flavor supervision and have not made any closing decisions,” Juul spokesman Austin Finan stated in a statement. “We are abstaining from lobbying the administration on its draft flavor regulation and will completely comply and support with the final policy when effective.”

Amid a teen vaping outbreak & an epidemic of fatal vaping-related lung disease, the Trump administration last month stated it was all set to remove all these flavored e-cigarettes from the market until the FDA gives feedback that approves their return to the shelves. Administration officials at that time said the plan would be released within a few weeks, although they have not produced it yet.


Liam Turdue

Liam is a journalism graduate who spent his intern years at a publishing house in New York. Liam soon landed a job as a sub-editor at the same company. Subsequently he teamed up with his college friends to set up a media site of his own – Adrian manages the entire editorial cycle and provides guidance to the entire team of contributors and authors.

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